OUR SERVICES
From branding and packaging to retail spaces and digital platforms, we craft every touchpoint to connect, captivate, and convert.
01 Branding
Brand Strategy & Identity
We help brands define their story, shape their messaging, and create a cohesive visual identity — from positioning and naming through to full brand strategy and activation.
- Market Research
- Brand Naming
- Brand Positioning
- Visual Identity Development
- Messaging Strategy
- Product Naming
- Campaign Strategy
- Go-To-Market Strategy
- Brand Consulting
Packaging Design & Production
We design packaging that tells a story — combining strategic thinking, structural innovation, and beautiful creative to deliver standout physical brand experiences.
- Primary + Secondary Packaging
- Mailers + PR Buildouts
- Mechanical File Creation
- Packaging Copywriting
- Sustainability Strategy
- Structural Design
- Prototyping & Sampling
- Creative Print Management
- Audit of Existing Packaging
02 Digital
Website Design & Build
We design and build distinctive websites that look beautiful, perform brilliantly, and grow with your brand — from Shopify and WordPress to fully custom solutions.
- Site Mapping
- UX/UI Design
- Customer Journeys
- Copywriting
- Shopify Websites
- WordPress Websites
- Web Development
- Ecommerce Platform Setup
- Google Analytics 4 setup
UX, Strategy & SEO
We help you grow, refine and optimise your new or existing website through UX audits, landing page design, SEO, and content strategies driven by real-world data.
- UX Audit Of Existing Websites
- CRO Audit
- UX Improvements + Iterations
- Campaign Landing Page Design
- SEO Audit + Optimisations
- Blogs + Articles (for SEO Growth)
- Digital Optimisation Strategy
- Analytics & Tracking Audit
- Competitor Analysis + Benchmarking
03 Spatial Design
Retail Branding + Brand Activations
We create branded retail spaces, pop-ups, and activations that bring your story to life through design-led storytelling, sustainable material choices, and immersive brand experiences.
- Retail Strategy & Concepts
- Pop-Up Activation Design
- Branded Event Installations
- Retail Signage
- Visual Merchandising
- Retail Stands, Fixtures & Plinths
- Design-Led Brand Storytelling
- Material Look & Feel Guides
- Production Management
Architecture + Interior Design
We design spaces that reflect your brand’s identity and purpose — creating commercial environments, wellness spaces, and interiors that balance creativity, functionality, and craft.
- Concept Design & Spatial Planning
- RIBA Work Stage Coordination
- Feasibility Studies
- Planning Permission
- Technical Drawings
- Interior Design & Styling
- Bespoke Fitting & Furniture Design
- Sustainability Strategy
- Project Management
04 Creatives
Campaign Imagery
We bring your brand story to life through compelling visuals — from initial creative vision to full shoot execution, ensuring everything aligns with your brand’s identity and purpose.
- Look & Feel Creative Concepts
- Campaign Mood Boards
- Shoot Creative Direction
- Full-Service Shoot Production
- Art Direction for Brand Campaigns
- Talent, Location & Styling
- Image Curation & Final Asset Delivery
- Guidelines for Visual Consistency
Campaign Strategy
We help shape your brand’s voice and presence across all platforms — creating strategies that connect, inspire action, and keep your campaigns consistent and culturally relevant.
- Campaign Strategy & Planning
- User-Generated Content Briefs
- Influencer Creative Briefing
- Strategy & Content Planning
- Organic Social Campaign Concepts
- Copywriting for Campaigns
- Campaign Activation Management
- Community Engagement Strategy
Our founders
Saltco was founded by Chris and Rufus, combining award-winning expertise in digital growth and spatial design to create brands that work seamlessly across every touchpoint.
Chris (ex-Coca-Cola, Amazon) builds digital foundations that perform – strategic websites and campaigns designed to convert. Rufus (ex-Herzog & de Meuron) crafts physical spaces where every material and detail reinforces your brand story.
Featured in Vogue and The Times, our work for clients like Self Glow (Best Marketing Launch 2024) proves what happens when digital and physical branding speak the same language – unforgettable brand experiences that drive results.

Frequently Asked Questions
Can Saltco manage everything from strategy to final delivery?
How does the typical Saltco project process work?
Can you help design packaging and retail displays?
Yes — from primary and secondary packaging to pop-up activations, POS displays, and PR mailers. We design physical brand touchpoints that create a lasting impression both in-store and in-hand.
Do you offer architectural services?
What does your creative direction service cover?
We support campaigns from concept to delivery — including moodboards, shoot planning, art direction, creative briefs, and content rollout across digital, social, and print.